Saturday, October 4, 1997

The Tao of Product Management

There is a customer requirement. A Product Line Manager (PLM, as a fancy name nowadays, was called product planner in a planning organization back to the old time when I worked at BNR) normally would add his or her value by explaining (and mostly interpreting) the requirement to R&D. Until the final release of the product, many R&D levels have been involved with possible miscommunications happened at each level. Let’s see how this new product has been built eventually, step by step … … while the PLM was off hook.

1. Requirement Captured
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2. Negotiated between Planner & Designers

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3. Functional Spec & Design (before reviews)

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4. Functional Spec & Design (after reviews)

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5. Detail Design

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6. Implementation (after code inspection)

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7. Unit Testing (after debugging)

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8. System Testing (after robustness)

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What the customer needs !!!

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[The original idea was taken in the early 90’s from a frustrated software designer at Bell-Northern Research, a former research arm of Northern Telecom.]

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